Magento 1 End of Life

Magento 1 End of Life

Prepare for the Magento 1 end of life, what you need to do next. Magento has officially announced that support for all versions of Magento 1 will become end on June 1, 2020.

Magento End of Life | Focus Ecommerce and Marketing

What does Magento 1 end of life mean for you? This means that no quality fixes or security patches will be deployed by Adobe for Magento 1 after this date. So, if you are using Magento 1, you will need to migrate to either Magento 2 or an alternative platform ideally before June 1, 2020. If you do not, your business could be vulnerable to security breaches, and will not comply with the Payment Card Industry Data Security Standards (PCI DSS).

 

Why you need to migrate

If you continue using Magento 1 after June 1, 2020:

 

Your risk of a data breach will increase

Magento 1 users will become a security target after June 1, 2020. The damage to your brand and reputation from such a breach can be long-lasting and very expensive.

 

You may not be compliant with the Payment Card Industry Data Security Standards (PCI DSS)

The PCI DSS global standards are set by card schemes (such as Visa and Mastercard), and apply to all merchants that process payments. One of these requirements, Requirement 6, is that you will implement security patches to keep your payment-related systems safe and secure.

If you continue using Magento 1 after June 1, without additional security measures, you may no longer comply with this Requirement as Magento will stop releasing security patches. As a result you can be fined between 10,000 and 25,000 EUR per month by card schemes.

 
 

Unfortunately M1 and M2 are fundimentally different, so its not going to be just a case of moving your current site over to Magento2, so now is a good time review your current site and develop it into something even better than before.

 

Unsure what to do next, then get in touch with us at Focus Ecommerce and we can help you through the process and assess your options for either Magento2 or an alternative such as Shopify, Woocommerce etc

 

For advice on how best to proceed Contact Us today for a chat or view our Full Service Eccommerce details

Magento End of Life | Focus Ecommerce and Marketing

Boost Your Online Sales Part 1 – Embrace Online Reviews

Boost Your Online Sales Part 1 – Embrace Online Reviews

Don’t ignore the power of your customers. An online review is as like recieving a personal recommendation and at the end of the day its the opinion of your customers that count.

Showing online reviews indicates your a honest online business and not trying to hide anything from your visitors. Whilst not all reviews will be good you should not hide away from these, rather you should embrace them and use to improve you business practices.

Your team should be giving 100% excellent customer service. Any bad online reviews should move you to evaluate your company procedures. Poor product reviews again should force you to re-evaluate, was it a one off, is there a persistent issue, if so should you buy that product again?

Keep the Good and Bad

Don’t feel that by having 1 or 2 negative reviews as detrimental to your business, its how you deal with that negativity that counts.

Be open and honest, most review systems will allow the option to leave a response, make sure you do. Make it an honest response, if you messed up – fess up! Mistakes happen people just want to see how you deal with these issues. Apologise for the inconveince, ask the customer to get in touch or indicate what you did to resolve the problem.

Keep the response polite and to the point when online. You will want to be contacting the customer directly as well to resolve it fully. Dealing with any issues will give that customer the confidence to hopefully come back and purchase again.

Use a Review Plugin

There are plenty of plugins nowadays that will help you manage reviews without major developer involvement and there are options to suit all budgets. So there is no excuse not to add reviews to your site, unless you have something to actually hide.

 

In other words online reviews benefit everyone. Ultimately boosting your merchant credibilty, improving your seach rankings and increasing conversion rates, how can you continue to ignore them?

Contact Focus Ecommerce & Marketing to see how we could help you.