Category Archives: IRP Commerce

Website Development with 12 Months Free Hosting

Website Development with 12 months FREE Hosting

Are you ready to take your online presence to the next level? At Focus Ecommerce and Marketing, we specialize in crafting bespoke websites on two of the most powerful platforms in the digital realm: Shopify and WordPress. Whether you’re an ambitious entrepreneur or a seasoned business owner, our expert team is here to turn your vision into a stunning reality.

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WordPress

WordPress Development

Renowned for its versatility and customization options, WordPress is the go-to choice for building dynamic websites and blogs. With thousands of themes and plugins at your fingertips, you can create a truly unique online presence that reflects your brand’s personality and resonates with your audience. Plus, with its user-friendly content management system, managing your site has never been easier.

Shopify Development

As a leading ecommerce platform, Shopify offers unparalleled simplicity and scalability. From sleek storefronts to seamless checkout experiences, Shopify empowers businesses of all sizes to thrive in the competitive online marketplace. With its intuitive interface and robust features, you’ll have everything you need to showcase your products and drive sales.

Shopify-Development

Products Built for Profit

Fully Featured Platform with No Development

Website Development

Custom Design and Development:

Whether you're starting from scratch or looking to revamp your existing site, our talented designers and developers will create a visually stunning and highly functional website that sets you apart from the competition.

Ecommerce Integration

Ecommerce Integration

Ready to take your online store to new heights? We'll seamlessly integrate Shopify or WordPress with your ecommerce platform, ensuring a smooth shopping experience for your customers and maximizing your sales potential.

Responsive Design

Responsive Design:

In today's mobile-first world, it's essential to have a website that looks great on any device. Our responsive design approach ensures that your site is optimized for desktops, tablets, and smartphones, providing a seamless user experience across all platforms.

SEO Services

SEO Optimisation:

Stand out in the crowded digital landscape with our comprehensive SEO services. From keyword research to on-page optimization, we'll help you climb the search engine rankings and attract more organic traffic to your site.

Special Offer

special offer

Ready to elevate your online presence with a stunning website on Shopify or WordPress? Contact us today to schedule a consultation with one of our expert developers. Together, we’ll unlock the full potential of your online business and help you achieve your goals. Let’s build something amazing together!

 

 

Terms & Conditions

  • WordPress site must be hosted with Focus Ecommerce.
  • WordPress hosting applies to Focus Ecommerce Basic package.
  • Shopify hosting applies to Basic package.
  • Site cannot be moved to another provider within the initial 12months.
  • Additional costs my apply.
  • Focus Ecommerce reserves the right to withdraw the offer at any time.
Full Terms

Low Setup Fees

Low Cost of Ownership

Future Proof Platforms

Built for Profit

Success Stories:

From beginning to end, working with Focus Ecommerce was an absolute delight. Their team showed a profound comprehension of our vision and objectives, and they contributed a degree of creativity and knowledge above and above what we had anticipated
Alan Crawford CEO at Environelle
What impressed us most was the scalability and reliability. As our business grows, we're confident Focus Ecommerce can scale with us, ensuring maximum uptime and performance.
Elizabeth Rose Fashion| Focus Ecommerce
Michael Busby, Director, Elizabeth Rose Fashion
Have nothing but great things to say about Ivan. He has helped me take my business to the next level in terms of marketing, social media, expansion and growth. Honestly. I would still be poodling along if Ivan hadn't given me a well needed push. Strongly recommend
Jessica Curtis Director at The Costumier

A Deep Dive into IRP Commerce

IRP Commerce

Unleashing Ecommerce Potential: A Deep Dive into IRP Commerce

A profit centred ecommerce platform with all the Products, Modules, App Store and Integrations for global success

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IRP Commerce
IRP Commerce intergation

IRP Commerce

In today’s fast-paced digital landscape, the success of an ecommerce business hinges on its ability to adapt, innovate, and stay ahead of the curve. Enter IRP Cloud Commerce – a powerhouse in the realm of ecommerce solutions, revolutionizing the way businesses operate and thrive online. In this blog post, we’ll take a closer look at this ecommerce platform, exploring its features, benefits, and why it’s a game-changer for businesses worldwide.

The Power of IRP Commerce

At the heart of the IRP eCommerce platform lies a robust and versatile platform designed to meet the diverse needs of modern ecommerce businesses. From seamless storefront design and intuitive product management to powerful marketing tools and insightful analytics, profit centred ecommerce platform  offers a comprehensive suite of features to drive growth and maximize ROI.

The single % transaction fee structure is a stable and guaranteed structure that covers hosting, performance, platform enhancement and support leaving you to focus on trading

IRP

Products Built for Profit

Fully Featured Platform with No Development

AI

AI-Powered Personalization:

One of the standout features of is its advanced personalization capabilities. By harnessing the power of artificial intelligence, the platform delivers tailored shopping experiences that resonate with customers on a deeper level, increasing engagement, loyalty, and ultimately, conversions.

Multi Channel Commerce

Multi-Channel Integration:

In today's omnichannel world, reaching customers wherever they are is crucial. The IRP Marketing Cloud enables seamless integration across multiple channels, including online marketplaces, social media platforms, and mobile apps, ensuring a cohesive and consistent brand experience across every touchpoint.

Data-Driven Insights:

With the IRP Trading Terminal, data isn't just information – it's actionable insights that drive informed decision-making. From detailed sales reports and customer analytics to predictive forecasting and trend analysis, the platform empowers businesses to stay ahead of the competition and capitalize on emerging opportunities.

Scalability

Scalability and Flexibility:

Scales effortlessly to meet your growing needs. With flexible customization options and robust infrastructure, the platform adapts to your business requirements, providing a solid foundation for long-term success.

IRP Commerce

Conclusion:

In conclusion, IRP Commerce isn’t just a platform – it’s a catalyst for ecommerce success. With its innovative features, powerful tools, and unwavering commitment to excellence, it is revolutionising the way businesses operate and succeed online. Whether you’re looking to increase sales, enhance customer engagement, or streamline operations, the IRP package is the ultimate partner for unleashing your ecommerce potential.

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Low Setup Fees

IRP Commerce Cloud provides all the functionality you need out-of-the-box.

Low Total Cost of Ownership

Single % transaction fee structure is a stable and guaranteed structure.

A Future Proof Platform

IRP Cloud Commerce is the only platform built with a MERCHANT FIRST profit-based approach.

Built for Profit

Maximise profits and help you outperform your competition

Success Stories:

The IRP has enabled Camping World to be a profitable multichannel retailer. Its systems and software has enabled us to grow the business and the efficiency of the service has enabled our sales team to give necessary information directly to customers
Camping World
Michael Cloake, CEO, Camping World
Choosing IRP platform for our ecommerce needs has been a game-changer. Their team's expertise and commitment to our success stood out from the start. What impressed us most was the scalability and reliability. As our business grows, we're confident IRP and Focus Ecommerce can scale with us, ensuring maximum uptime and performance.
Elizabeth Rose Fashion| Focus Ecommerce
Michael Busby, Director, Elizabeth Rose Fashion
I have worked with various companies over the years on website replatforming projects and the team at IRP have been the best team by far. Their attention to detail and open communication throughout the project ensured we hit our go-live targets. It is fantastic to have the new website live and trading
Anns Cottage
Luke Fox, Ecommerce Manager, Ann’s Cottage
Irp Commerce and Focus Ecommerce

Ready to take your ecommerce business to new heights?

Explore the possibilities with IRP Commerce and Focus Ecommerce and embark on a journey of growth and success like never before.

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ECOMMERCE SOLVED

Solving ECOMMERCE with Real Time Calculation of Sales, Margins and Net Profit

The IRP platform effectively solves eCommerce by demonstrating novel technology that calculates merchant net profit in real time.

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IRP Commerce

IRP COMMERCE

IRP Commerce is on of the fastest growing ecommerce platforms, seamlessly combining sales channels and digital marketing channels into one central system.

The IRP approach to ecommerce includes the following critical elements: an award-winning, enterprise-grade ecommerce platform and a network of performance-rated digital specialists.

IRP Commerce Cloud

The IRP Commerce Cloud has all of the tools and features you’ll need to revolutionise your business. There are no pricey third-party plugins or software development required.

  • IRP Shopper – Secure, cloud-based and preloaded with the latest conversion and revenue-focused ecommerce features. Providing Multi-lingual, multi-currency, international sales ready to create an unbeatable experience. Featuring a simple administration console and is comprehensive and intuitive, enabling you to control every aspect of ecommerce using one central system.

  • IRP Trading Terminal – Fully connected with the IRP and employs statistics and machine learning to transform your data into revenue-generating, profit-boosting actions in real time. Allowing you to recruit, convert, and retain more consumers with the help of powerful prediction capabilities.

  • IRP Marketing Cloud – No need for expensive third-party email systems. A-fully integrated suite of email remarketing tools helping you stay connected and personal with your customers and grow your sales. Plus, Instant access to over 40 Google shopping feeds that are ready to use and internationally configured.

  • IRP Marketplaces – Instant access to Amazon and eBay, domestic and international. Simple management of stock to control all selling touchpoints.
IRP Commerce admin

Enterprise Solution

Which ecommerce platforms you use is usually a matter of personal preference, often down to the fact you’ve used it previously or its been recommended.

However, ecommerce software is one area of computing where the outcomes of different platforms can result in significant variances in sales and profitability. In fact, the ecommerce platform is frequently the deciding element in online success, therefore it’s crucial that a company selects the right one.

IRP Commerce is the correct solution for thos ambitious retailers looking to expand globally.  IRP is an enterprise level ecommerce platform designed to help develop and implement a proven commerce strategy for sustained growth for small to mid-market upwards retailers. A fully-integrated multichannel solution which combine multiple sales channels, award-winning international reach and a comprehensive set of features and tools.

IRP Commerce cloud

Stable & Scalable Architecture

IRP connects your consumers’ digital and physical touch points, allowing your multiple sales channels to integrate in real time, such as web, stock control, EPOS, phone, and mobile.

It’s a rock-solid infrastructure that’s designed to scale and handle large transaction volumes.

Secure Cloud Technology

IRP software is hosted in the cloud. The IRP itself is based on Microsoft technologies on an SQL Server Database. The IRP platform application is programmed on the .Net framework.

All you need is a broadband connection and a browser. There is no requirement for any software to be installed on your devices to run the IRP.  The IRP is also PCI Level 1 compliant – this means a maximum level of security for your data and credit cards.

Centralised Administration

Featuring one centralised administration area operating all the functions of IRP commerce. Completely secure and Admin rights are governed by role-based permissions.

Comprehensive Features

The IRP is packed full of features that help you to build a world class website.

Multichannel Coverage

Combines sales channels and digital marketing channels with a centralised system. IRP makes life simple for ecommerce managers and more opportunities maximises sales.

The IRP commerce solution encompasses web, mobile, telesales, till, stock control, B2B and digital marketing.

Web

Incorporating a world-class ecommerce website equipped with all the functions, features, and integrations required for creating a successful online business. Including everything from inventory management, order processing, customer relationship management (CRM) and advanced reporting, to a full range of sales & marketing tools.

The IRP supports multiple languages, currencies and tax calculations for true international expansion. The IRP has connections to many of the key players in the ecommerce industry. Integration with Google, AWIN, Trustpilot, Royal Mail, Parcelforce, Realex, PayPal and Worldpay means you join a connected commerce world right from the start. Ecommerce is continually evolving, the IRP platform ensures you’re kept up-do-date with key developments.

Mobile

Incorporating a world-class ecommerce website equipped with all the functions, features, and integrations required for creating a successful online business. Including everything from inventory management, order processing, customer relationship management (CRM) and advanced reporting, to a full range of sales & marketing tools.

The IRP supports multiple languages, currencies and tax calculations for true international expansion. The IRP has connections to many of the key players in the ecommerce industry. Integration with Google, AWIN, Trustpilot, Royal Mail, Parcelforce, Realex, PayPal and Worldpay means you join a connected commerce world right from the start. Ecommerce is continually evolving, the IRP platform ensures you’re kept up-do-date with key developments.

Telesales

IRP’s easy to use Telesales feature enables your call centre or customer services team to process phone orders seamlessly or take over a customer’s basket at the touch of a button. Your IRP fulfilment system receives all order information and customer information immediately. No more unnecessary uploading order and stock information.

Till

The IRP comes with a fully integrated EPOS system that lets you use numerous tills in different locations. Save time and costs with the ability to manage stock and customers, thus impacting on your bottom line. Vary prices by location and your vouchers and loyalty schemes can be unified across all stores and online channels. The software is powerful, but it’s also user-friendly and simple for staff to learn.

Stock Control

A feature-rich stock control system delivers benefits to your business. Including: ensuring you stock the items your customers need, increasing your stock accuracy and helping you deliver goods on time. Bring all your sales channels together into one efficient, cost-effective central stock database.

B2B

The IRP comes fully equipped with a B2B platform that facilitates trade relationships, suitable for all wholesaler, distributor, reseller and manufacturer requirements. This includes multiple customer accounts and pricing on the same platform as well as volume purchasing and pricing options. The IRP offers business software for business intelligence across all levels of the supply chain.

Digital Marketing

As well as all the web, mobile, telesales, EPOS and B2B channels, the IRP comes with a full set of Sales & Marketing features and tools allowing for advanced email marketing and PPC management as well as exposure on search engines, affiliate networks, shopping comparison sites, marketplaces and social networks. – For more details on marketing Click here

IRP Commerce | Focus Ecommerce And Marketing

A System You Can Trust

Making money is the goal of any business, and the IRP will assist you in maximising your sales potential. The IRP has transacted over £1,000,000,000 of revenue for companies online.

The IRP is a reliable platform you can trust, so whether you need a single or multichannel solution, the IRP always keeps you in complete control of your business.

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Replatforming – What is it and why is it important

Replatforming – What is it and why is it important

Replatforming is a method that can make any web developer or e-commerce manager nervous, but if approached correctly, it can be extremely beneficial to your business

Digital technology advances at an alarming rate, this poses a significant challenge for companies that operate online and need to stay on top of the latest emerging trend or technique.

As a result, a website’s or mobile app’s shelf life seems to be getting shorter and shorter. This isn’t really a major problem for a brochure-ware site because redesigns can be implemented with minimal effort, although at a cost.

However, handling updates and redesigns for more complex sites and web applications becomes more complicated. E-commerce sites are a great example of this.

This is where the concept of replatforming emerges. This is the procedure for transferring an ecommerce site from one platform to another.

Replatforming – What is it and why is it important?

Why replatforming might be necessary:

Failing legacy systems

Many businesses launched bespoke services in the early days of e-commerce, when “off-the-shelf” solutions just didn’t cut it. However, updating these customised systems has become difficult and costly over time.

New features needed

A desire to incorporate new functionality in a more productive manner will be linked to this last point. Older platforms also fail to keep up with the demands of expanding companies, while modern platforms are more “futureproof.”

A fresh start

It can sometimes be best to start over from the beginning. Starting with a blank sheet of paper is advantageous in other ways as well, since company goals and priorities are often different than they were when the original site was built. Even if you’ve decided to stay with you some platform provider can it be beneficial to start again to clear out some of that legacy coding.

Outsourcing website development

Moving from an in-house development environment to a hosted or fully managed platform might be enough of a justification to make the switch, as it reduces long-term costs and complexities.

Integration

E-commerce sites are increasingly being asked to integrate with a variety of complicated and sophisticated partners and third-party systems.

Many platforms now have these features built-in as plugins, eliminating the need for time-consuming development work.

Although replatforming will entail a financial investment, the long-term return on investment would be significant when compared to what was previously in place, not to mention the additional features and functionality that will be available.

Outsourcing website development

Moving from an in-house development environment to a hosted or fully managed platform might be enough of a justification to make the switch, as it reduces long-term costs and complexities.

Outsourcing website development​

Replatforming - A better approach?

However, there are a few items to consider before embarking on a replatforming strategy:

Website build cost

Don’t plan to pay the same amount for your new platform today as you did five years ago for making your website. Having said that, you’ll want to make sure your project is completely costed from the start to avoid any unpleasant surprises later on.

Likewise, you may have had your site built very cheaply, using a basic ecommerce platform, now is the time to ask yourself was that actually cost effective? Be wary of anyone offering to build you a site in a week or two and/or for a miniscule price. If it seems to good to be true it probably is.

If you want a hosted solution, keep in mind that there will be recurring costs. If possible, choose a fixed-price option, but do not forget to factor in a contingency!

Website specification

The value of developing a comprehensive specification before speaking with suppliers is linked to the previous point. Make sure you know exactly what you want from your new site and what you need right now (and in the future).

Website functionality

Be very clear about what functionality comes as part of the platform and what has to be added on (at an additional cost). Platforms like Shopify, Magento and WordPress websites with Woocommerce require many 3rd party systems, each with additional cost. Whereas IRP Commerce Cloud has all of the features you’ll need to run a successful online company. There are no hidden fees or costly plugins only a website dedicated to your sales and profits.

IRP Commerce Cloud | Focus Ecommerce and Marketing

Review internal processes

Do just look at finding a platform that matches your internal processes exactly, often it is easier to modify your processes to fit the new platform. Whilst no one likes change, sometimes its beneficial.

This is an opportunity to take a step back and consider how the company operates and whether it could be changed. Better to do this now rather than in the future when the site has already been built!

Service

While many platforms will be ‘off-the-shelf’, it’s very rare that you won’t need support or assistance, even if you plan to do the development work yourself or with another agency.

Check what support you will receive in the early days and on an ongoing basis too. Why not talk to other clients and get references?

Investigate all the options

From low-cost SaaS options such as Shopify, EKM, Bigcommerce to bespoke build and open source, there is an array of different options for ecommerce platforms. Make sure you consider them all and choose the best one for your business.

Strive to find the right ‘partner’

Are you a problem client? Are you being too demanding? Treat your suppliers well and you’ll get a better deal in the long-term with a website development service supplier.

Be wary of anyone that will offer to build you a site in a week or two and/or for a miniscule price. There are good deals to be done, but tread with care.

This is a significant, strategic investment for your business, so it’s worthwhile to investigating fully at this stage in your ecommerce development. It will finally pay off in the long run.

So that’s replatforming!

It’s definitely a strategy that more and more online businesses will have to tackle sooner rather than later, but approaching it in the right way at this stage will ensure you are better prepared for anything that might materialise in the future.

This is a significant, strategic investment for your business, so it’s worthwhile to investigating fully at this stage. It will finally pay off in the long run.

Need more advice contact us today

Phone: + 44 (0)3337729241
Email: info@focusecommerce.co.uk
MON-FRI 09:00 - 18:00
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