The IRP platform effectively solves eCommerce by demonstrating novel technology that calculates merchant net profit in real time.
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IRP Commerce is on of the fastest growing ecommerce platforms, seamlessly combining sales channels and digital marketing channels into one central system.
The IRP approach to ecommerce includes the following critical elements: an award-winning, enterprise-grade ecommerce platform and a network of performance-rated digital specialists.
The IRP Commerce Cloud has all of the tools and features you’ll need to revolutionise your business. There are no pricey third-party plugins or software development required.
Which ecommerce platforms you use is usually a matter of personal preference, often down to the fact you’ve used it previously or its been recommended.
However, ecommerce software is one area of computing where the outcomes of different platforms can result in significant variances in sales and profitability. In fact, the ecommerce platform is frequently the deciding element in online success, therefore it’s crucial that a company selects the right one.
IRP Commerce is the correct solution for thos ambitious retailers looking to expand globally. IRP is an enterprise level ecommerce platform designed to help develop and implement a proven commerce strategy for sustained growth for small to mid-market upwards retailers. A fully-integrated multichannel solution which combine multiple sales channels, award-winning international reach and a comprehensive set of features and tools.
IRP connects your consumers’ digital and physical touch points, allowing your multiple sales channels to integrate in real time, such as web, stock control, EPOS, phone, and mobile.
It’s a rock-solid infrastructure that’s designed to scale and handle large transaction volumes.
IRP software is hosted in the cloud. The IRP itself is based on Microsoft technologies on an SQL Server Database. The IRP platform application is programmed on the .Net framework.
All you need is a broadband connection and a browser. There is no requirement for any software to be installed on your devices to run the IRP. The IRP is also PCI Level 1 compliant – this means a maximum level of security for your data and credit cards.
Featuring one centralised administration area operating all the functions of IRP commerce. Completely secure and Admin rights are governed by role-based permissions.
The IRP is packed full of features that help you to build a world class website.
Combines sales channels and digital marketing channels with a centralised system. IRP makes life simple for ecommerce managers and more opportunities maximises sales.
The IRP commerce solution encompasses web, mobile, telesales, till, stock control, B2B and digital marketing.
Incorporating a world-class ecommerce website equipped with all the functions, features, and integrations required for creating a successful online business. Including everything from inventory management, order processing, customer relationship management (CRM) and advanced reporting, to a full range of sales & marketing tools.
The IRP supports multiple languages, currencies and tax calculations for true international expansion. The IRP has connections to many of the key players in the ecommerce industry. Integration with Google, AWIN, Trustpilot, Royal Mail, Parcelforce, Realex, PayPal and Worldpay means you join a connected commerce world right from the start. Ecommerce is continually evolving, the IRP platform ensures you’re kept up-do-date with key developments.
Incorporating a world-class ecommerce website equipped with all the functions, features, and integrations required for creating a successful online business. Including everything from inventory management, order processing, customer relationship management (CRM) and advanced reporting, to a full range of sales & marketing tools.
The IRP supports multiple languages, currencies and tax calculations for true international expansion. The IRP has connections to many of the key players in the ecommerce industry. Integration with Google, AWIN, Trustpilot, Royal Mail, Parcelforce, Realex, PayPal and Worldpay means you join a connected commerce world right from the start. Ecommerce is continually evolving, the IRP platform ensures you’re kept up-do-date with key developments.
IRP’s easy to use Telesales feature enables your call centre or customer services team to process phone orders seamlessly or take over a customer’s basket at the touch of a button. Your IRP fulfilment system receives all order information and customer information immediately. No more unnecessary uploading order and stock information.
The IRP comes with a fully integrated EPOS system that lets you use numerous tills in different locations. Save time and costs with the ability to manage stock and customers, thus impacting on your bottom line. Vary prices by location and your vouchers and loyalty schemes can be unified across all stores and online channels. The software is powerful, but it’s also user-friendly and simple for staff to learn.
A feature-rich stock control system delivers benefits to your business. Including: ensuring you stock the items your customers need, increasing your stock accuracy and helping you deliver goods on time. Bring all your sales channels together into one efficient, cost-effective central stock database.
The IRP comes fully equipped with a B2B platform that facilitates trade relationships, suitable for all wholesaler, distributor, reseller and manufacturer requirements. This includes multiple customer accounts and pricing on the same platform as well as volume purchasing and pricing options. The IRP offers business software for business intelligence across all levels of the supply chain.
As well as all the web, mobile, telesales, EPOS and B2B channels, the IRP comes with a full set of Sales & Marketing features and tools allowing for advanced email marketing and PPC management as well as exposure on search engines, affiliate networks, shopping comparison sites, marketplaces and social networks. – For more details on marketing Click here
Making money is the goal of any business, and the IRP will assist you in maximising your sales potential. The IRP has transacted over £1,000,000,000 of revenue for companies online.
The IRP is a reliable platform you can trust, so whether you need a single or multichannel solution, the IRP always keeps you in complete control of your business.
Replatforming is a method that can make any web developer or e-commerce manager nervous, but if approached correctly, it can be extremely beneficial to your business
Digital technology advances at an alarming rate, this poses a significant challenge for companies that operate online and need to stay on top of the latest emerging trend or technique.
As a result, a website’s or mobile app’s shelf life seems to be getting shorter and shorter. This isn’t really a major problem for a brochure-ware site because redesigns can be implemented with minimal effort, although at a cost.
However, handling updates and redesigns for more complex sites and web applications becomes more complicated. E-commerce sites are a great example of this.
This is where the concept of replatforming emerges. This is the procedure for transferring an ecommerce site from one platform to another.
Failing legacy systems
Many businesses launched bespoke services in the early days of e-commerce, when “off-the-shelf” solutions just didn’t cut it. However, updating these customised systems has become difficult and costly over time.
A desire to incorporate new functionality in a more productive manner will be linked to this last point. Older platforms also fail to keep up with the demands of expanding companies, while modern platforms are more “futureproof.”
It can sometimes be best to start over from the beginning. Starting with a blank sheet of paper is advantageous in other ways as well, since company goals and priorities are often different than they were when the original site was built. Even if you’ve decided to stay with you some platform provider can it be beneficial to start again to clear out some of that legacy coding.
Moving from an in-house development environment to a hosted or fully managed platform might be enough of a justification to make the switch, as it reduces long-term costs and complexities.
E-commerce sites are increasingly being asked to integrate with a variety of complicated and sophisticated partners and third-party systems.
Many platforms now have these features built-in as plugins, eliminating the need for time-consuming development work.
Although replatforming will entail a financial investment, the long-term return on investment would be significant when compared to what was previously in place, not to mention the additional features and functionality that will be available.
Moving from an in-house development environment to a hosted or fully managed platform might be enough of a justification to make the switch, as it reduces long-term costs and complexities.
However, there are a few items to consider before embarking on a replatforming strategy:
Don’t plan to pay the same amount for your new platform today as you did five years ago for making your website. Having said that, you’ll want to make sure your project is completely costed from the start to avoid any unpleasant surprises later on.
Likewise, you may have had your site built very cheaply, using a basic ecommerce platform, now is the time to ask yourself was that actually cost effective? Be wary of anyone offering to build you a site in a week or two and/or for a miniscule price. If it seems to good to be true it probably is.
If you want a hosted solution, keep in mind that there will be recurring costs. If possible, choose a fixed-price option, but do not forget to factor in a contingency!
The value of developing a comprehensive specification before speaking with suppliers is linked to the previous point. Make sure you know exactly what you want from your new site and what you need right now (and in the future).
Be very clear about what functionality comes as part of the platform and what has to be added on (at an additional cost). Platforms like Shopify, Magento and WordPress websites with Woocommerce require many 3rd party systems, each with additional cost. Whereas IRP Commerce Cloud has all of the features you’ll need to run a successful online company. There are no hidden fees or costly plugins only a website dedicated to your sales and profits.
Do just look at finding a platform that matches your internal processes exactly, often it is easier to modify your processes to fit the new platform. Whilst no one likes change, sometimes its beneficial.
This is an opportunity to take a step back and consider how the company operates and whether it could be changed. Better to do this now rather than in the future when the site has already been built!
While many platforms will be ‘off-the-shelf’, it’s very rare that you won’t need support or assistance, even if you plan to do the development work yourself or with another agency.
Check what support you will receive in the early days and on an ongoing basis too. Why not talk to other clients and get references?
From low-cost SaaS options such as Shopify, EKM, Bigcommerce to bespoke build and open source, there is an array of different options for ecommerce platforms. Make sure you consider them all and choose the best one for your business.
Are you a problem client? Are you being too demanding? Treat your suppliers well and you’ll get a better deal in the long-term with a website development service supplier.
Be wary of anyone that will offer to build you a site in a week or two and/or for a miniscule price. There are good deals to be done, but tread with care.
This is a significant, strategic investment for your business, so it’s worthwhile to investigating fully at this stage in your ecommerce development. It will finally pay off in the long run.
It’s definitely a strategy that more and more online businesses will have to tackle sooner rather than later, but approaching it in the right way at this stage will ensure you are better prepared for anything that might materialise in the future.
This is a significant, strategic investment for your business, so it’s worthwhile to investigating fully at this stage. It will finally pay off in the long run.
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